brand strategy / visual identity / ux/ui / prototyping / design system / presentation design
Liiive Virtual Events
Virtual Event Platform Revamp
industry
Technology
Events
Liiive Virtual Event Platform went through an initial diagnosis which identified buyer resistance. We gave the platform a revamp through enhancing their user experience, interface and brand strategy to help increase buy-ins.
An innovative and motivated company, we set Liiive apart by enhancing their user experience, interface and brand strategy. This in turn not only helped to boost its bottom line, but increase buy-ins as well.
Honing in on its competitive edge
Their main concern was a lack of competitive edge as it functioned just like every other virtual event platform. It appeared clunky, with a dated interface.
Old Platform
New Platform
Results
After its facelift, Liiive experienced an exponential increase in adoption rate with a minimum of 6 virtual events per month.
An optimised user experience
Through an overhaul, we were able to provide customisability to suit individual brand needs and guidelines. We could also implement interactive features to emulate physical events, such as virtual photo booths, stickers, polls and breakout areas.
Customisability, flexibility and interactivity at your fingertips
To promote the platform, we held a virtual event that illustrated its reformed customisability, design flexibility and interactive features to future prospective clients. Through the event, we demonstrated what their next future event could look like, and what they could offer to their audience.
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